I have taken this information from the
Element Fusion blog. It has been copied and pasted here in its entirety. (Except for the many
Diggs it received in its original posting place.)
Website Analytics Software
Wednesday, October 24, 2007
- Justin Boeckman
We are strong supporters of Google
Analytics and have been for some time. The conversion metrics and goal
tracking play a large part in what I do as the Internet Marketing
Director. Recently I have been testing out a new website analytics
software called
Get Clicky, and this is the perfect opportunity to give you the dirt.
Get Clicky
is a very good analytic software to use if your main concern is merely
tracking website visitor. One nice feature is it updates in real time,
so no waiting around for Google to update your stats.
- The
user interface is awesome. I enjoy how easy it is to get information
about the site visitors and where they are going on your site.
- The
Visitors section gives you a cool view of where each site visitor is
from, how they got to your site, as well as the Operating System and
Browser they are using. If you click on a visitor you get more in depth
information about them as well as a Google map that shows you where
they are located.
- The Actions tab allows you to view the
what people are doing on your site. Neat, but I am not 100% sold on
this as being a "Must Have" feature without being able to target some
actions as goals.
- A Content section that lets you see the most popular pages, entrance/exit pages and downloads.
- The Links section shows the top incoming links, Outgoing links (Another Cool Feature) and the overall top referrers.
- Searches allows you to see the keyword phrase and what search engine a visitor used to get to your site.
- Another
cool, totally useless, feature is the Spy tool. This allows you to view
people that are on your site and watch the path they take as they
navigate through the site. Totally cool yet I have yet to find a
practical use for it.
- One of the coolest things it offers is the ability to White Label the app so it looks like it is your application. Very Cool!
After
my evaluation of Get Clicky I am going to stick with good ole Google
Analytics for our website analytics software simply for the reporting
and goal tracking features. If you aren't tracking goals on your site
and are mainly concerned with the visitors then give
Get Clicky a try and you won't be sorry you did.
Posted on
Thursday, October 25, 2007
by Andrea Decker